Webinar On-Demand:
The Email Individualization Imperative

Today, largely due to advances in the application of AI and machine learning technology, marketers can now effectively and efficiently drive email marketing messages to segments of one, at scale.

Based on recent research by The Relevancy Group and OneSpot, this webinar discussion examines:

  • The impact of personalized mailings on email response rates
  • The amount of time organizations dedicate to the human curation of content personalization, and strategies you can put in place to up-level to more strategic work
  • The improvements marketers can expect to see when utilizing AI and machine learning in their email marketing programs

Watch the Webinar

Get Personal With Your Content

OneSpot is a technology platform for personalizing content marketing across digital channels. The company's machine learning based Content Sequencing® engine helps the world's best brands use their content marketing to create one-to-one, personally relevant digital experiences across website, email and paid digital media.

What do our customers have to say?

"While ‘story’ is crucial to our brand storytelling efforts, technology and data are also critical for helping Honey Maid build relationships with real target consumers and, ultimately, drive business results. OneSpot’s data-driven targeting and sequencing approach, as well as its specialization in driving repeat engagement, are unique in the marketplace and highly attractive for the Honey Maid business.”

Gary Osifchin
Vice President, Global Brands & Communication, Biscuits Global Category Team
Mondelēz International